Digital Marketing

A Journey Through Time: A Study of Women’s Representation and Impact in Advertising Industry

Throughout history, there have been countless influential women who have made significant contributions in various fields such as politics, science, literature, and the arts. In this case study, we will take a look at some of the most influential women in history and compare their impact with that of advertising. One of the most influential …

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Stealing Home: How Small Businesses Can Score Big in the Baseball Card Market

Baseball cards have long been a beloved collectible among fans of America’s national pastime. However, in recent years, the value of these cards has been on the rise, making them an increasingly attractive investment opportunity for small businesses. This essay will explore the reasons behind the rising value of baseball cards, as well as how …

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The Gender Pay Gap in the United States and Europe: A Comparison of Women’s Wages in Business and Technology

Despite progress in recent years, the gender pay gap remains a persistent issue in both the United States and Europe. Women continue to earn less than men in both business and technology fields. This case study will compare the gender pay gap in the United States and Europe, focusing on the business and technology sectors. …

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Case Study: The Impact of Virtual Reality on Real Estate Marketing and Sales

Virtual reality (VR) technology has been rapidly advancing in recent years, and it has the potential to revolutionize the way real estate is marketed and sold. By creating immersive virtual tours of properties, VR technology allows potential buyers to experience a property as if they were physically inside it, even if they are located in …

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McDonald’s Success in China: A Case Study of Customization, Adaptation, and Challenges in Foreign Market Expansion

McDonald’s is one of the most well-known fast food chains in the world, with over 38,000 locations in over 100 countries. However, entering and succeeding in the Chinese market has not been easy for the company. In this case study, we will examine the strategies McDonald’s has used to market its brand in China, as …

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Conservative Economics: Culture For Sale

A conservative investor, believes and implements conservative investing – an investment style which is a low-risk investment strategy. This style aims to achieve capital security, provide income, and protect the capital invested – as our members do at Wyoming Investor with our involvement at Manchester United. As conservative economics prevail – culture is for sale around …

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Is Your Company Too Woke?

Companies are perpetuate woke-washing, often pressured by online trends and the urge to be part of the conversation without taking the time to fully educate themselves on such complex topics to appease. According to The American Conservative Value; The Walt Disney Company, Meta Platforms Inc. (formerly known as Facebook), and Alphabet (Google) were identified as the …

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Protect Ad Spend: Advertisers are using the technology to detect bots that click on adverts

Fraud and fraudulent activity have been problems for generations, however with the rise of the internet, it has become much easier to commit fraud. Online fraud can happen in a variety of ways, ranging from making your websites traffic seem heavier than it actually is, to full blown identity theft. No matter how severe the …

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Wyoming Investor: Getting Real Estate Sold

In the beginning of the pandemic, the housing market experienced a boom. Record low interest rates and a large portion of people moving from cities to the suburbs caused an explosion of home sales. This, along with an increase in people refinancing their homes, meant that the real estate job market ballooned during the pandemic. …

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